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    • Each advertisement runs for 10 seconds per slot.
    • The LED screen operates from 6:00 AM to 11:00 PM daily.
    • Media Purchase Order (MPO): Official confirmation of the ad booking.
    • Regulatory Vetting Certificate (ARCON): Approval from the Advertising Regulatory Council of Nigeria.
    • Ad approval and scheduling depend on compliance with regulations. Once all the required documents are submitted, the ad can go live within 24 hours.
    • Performance is assessed based on estimated impressions, audience reach, and traffic patterns at the display location.
    • In case of technical issues or unforeseen disruptions, the ad will be rescheduled or compensated accordingly.